Neglected brands and lost opportunity
neglecting or failing to adequately provide, plan or act on behalf of a brand – therefore misleading perceptions and/or forsaking the potential of business or opportunity: 1. By the time…
Rudderless and ill defined passion is a waste. It’s snap, crackle and no POP
Passion needs to be focussed so that the energy is directed, expressed and ultimately perceived in a way that is impactful and self fulfilling.